by Sarah Brown | Aug 10, 2021 | Content Strategy, Translation & Localisation
Ciao everyone! Today, let’s talk about Italian. WHY ITALIAN? Italian counts between 63 million and 85 million speakers. It is among the 21 most widely spoken languages in the World. Most Italians, of course, live in Italy. But there are many native Italian speaker who...
by Sarah Brown | Aug 5, 2021 | Content Strategy, Translation & Localisation
The importance of having a glossary is sometimes underrated. But to ensure a high-quality translation, it is essential that the client clearly states what they want to achieve. In the perfect circumstances, the client would provide a style guide with information about...
by Sarah Brown | Aug 2, 2021 | Content Curation, Content Strategy, Translation & Localisation
Hoi everyone! Today, let’s talk about Dutch. WHY DUTCH? Dutch counts around 23 million native speakers of Dutch worldwide. It is spoken in the Netherlands, Belgium and Suriname. Dutch is also an official language of Aruba, Curaçao and St Maarten. Even...
by Sarah Brown | Jul 28, 2021 | Content Curation, Content Strategy, Translation & Localisation
First of All, What is Transcreation? Transcreation is the process of creating or adapting content into the target language while maintaining the style, tone of voice and context of the source language. It starts with copywriting content in a source language and it...
by Sarah Brown | Jul 26, 2021 | Content Curation, Content Strategy, Translation & Localisation
Shalom everyone! Today, let’s talk about Hebew. WHY HEBREW? Hebrew counts around 9 million speakers. It is the first spoken language in Israel for half of its population. But, it is also widely spoken in the USA. In fact, in the USA and especially in New York, resides...
by Sarah Brown | Jul 22, 2021 | Translation & Localisation
Traditional forms of marketing are not as effective as they used to be. Videos have become the most powerful marketing tool and if you are looking to reach and engage your audience across B2B and B2C markets, you should really consider investing into video-marketing...